The 2021 ASEAN Fintech Adoption Index: Staying Competitive with Mobile-First Banking
EY and App Annie partnered to present new strategic insights on ASEAN-based Fintech apps, what makes them successful and how to create better mobile-first business solutions to compete in a disruptive market.
In this report, you’ll uncover:
How ASEAN fintech apps are adjusting their strategies based on super apps’ engagement features and user experience
How to target underserved customer segments
How fintech apps are supporting MSME’s (Micro, Small & Medium Enterprises) with financial and non-financial needs
Where ecosystem partnerships between fintech and non-traditional players are providing a competitive edge