Over the last two years, Google Play has seen phenomenal growth in Germany. In 2014, annual app revenue was more than twice what it was in 2013. Spend per active device is on the rise in both stores, making Germany an interesting market for both local publishers and publishers looking for international expansion.
Our latest free report investigates what’s behind this phenomenal growth over the last couple of years and which categories are generating the majority of Germany’s app revenue in Google Play.
Below is what you can learn from our free report:
Annual Google Play Revenue in Germany Grew 150% in 2014
Spend Per Device on Google Play More Than Doubled in 2014
The ‘Long Tail’ Helped Grow Game Revenue