App Annie

App Annie 宣布推出中国安卓 App 的用户使用行为数据。结合现有的中国 iOS 下载量、收入和使用行为指标，App 发行商可以将中国的 iOS 和安卓数据与全球其他地区的 iOS 和Google Play 数据进行比较，从而判断一款 App 在中国和国际市场上的表现。

如果您对我们的数据感兴趣，欢迎填写表格，和我们预约商务会谈。我们将会审核您提交的表格，通过邮件或者电话联系您。

通过这些数据，你可以回答以下问题：

使用行为渗透率：使用某款 App 的用户占所有用户的百分比？
活跃用户数：某款应用有多少日/周/月活跃用户 (DAU & WAU & MAU)？
跨应用使用情况：某款应用和其他哪些应用最常一起被使用？
会话数和时长：某款应用使用了多少次？用户每次使用多长时间？
活跃天数百分比：一个月(一周或规定时间)内，用户活跃了多少天？
数据流量(MB)：每个用户或每次使用，消耗了多少数据流量？

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应用市场数据如何助您开拓业务?

mkto_trk:

utm_source:

utm_medium:

utm_campaign:

utm_content:

utm_term:

referrer:

sfdcid:

offer type:

Last Visit City:

Last Visit Country:

Last Visit Postal Code:

Last Visit State:

page language:

unique page url:

App Annie User ID:

Intelligence Request Date:

Demo Request Type:

Last Visit Date:

Amy Vener

Retail Vertical Strategy Lead

Danielle Levitas

SVP Research & Analysis

App Annie

Saba Rashid

Business Analyst – App Acquisition

Wayfair

“We needed a way to track performance and understand the market. App Annie provides the most complete data, and the greatest ease of use.”

Clinton Wu

Head of Mobile Apps & Games, Mattel, Inc.

“By using App Annie, we’ve come to realize that overall, Pinterest users spend more time per week in our app compared to others. So the market DAU-to-WAU ratio isn’t the best metric to use to compare ourselves to the market, as Pinterest isn’t the type of app you come to every day for a minute — it’s the type of app you come to twice a week for an hour.”

Omar Seyal

Head of Growth at Pinterest

Panelists

Amy Vener

Danielle Levitas

Saba Rashid

App Annie Moderator

Danielle Levitas

“We needed a way to track performance and understand the market. App Annie provides the most complete data, and the greatest ease of use.”

Clinton Wu

Omar Seyal