Looking Back: 10 Years of iOS and Google Play

The Google Play marketplace and iOS App Stores have had a major impact on how we use mobile devices. On average, we use 40 unique apps per month and spend 3 hours per day in apps. It’s hard to think of an industry that hasn’t been revolutionized by the introduction of apps.

Join us as we turn back time to review:

How the App Store and Google Play marketplace have evolved over the past ten years
Comparisons between Android and iOS - and how popular apps stack up in each marketplace
Our forecast for the future of apps

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Amy Vener

Retail Vertical Strategy Lead

Danielle Levitas

SVP Research & Analysis

App Annie

Saba Rashid

Business Analyst – App Acquisition

Wayfair

“We needed a way to track performance and understand the market. App Annie provides the most complete data, and the greatest ease of use.”

Clinton Wu

Head of Mobile Apps & Games, Mattel, Inc.

“By using App Annie, we’ve come to realize that overall, Pinterest users spend more time per week in our app compared to others. So the market DAU-to-WAU ratio isn’t the best metric to use to compare ourselves to the market, as Pinterest isn’t the type of app you come to every day for a minute — it’s the type of app you come to twice a week for an hour.”

Omar Seyal

Head of Growth at Pinterest

[Webinar] Looking Back:
10 Years of iOS and Google Play

Panelists

Amy Vener

Danielle Levitas

Saba Rashid

App Annie Moderator

Danielle Levitas

“We needed a way to track performance and understand the market. App Annie provides the most complete data, and the greatest ease of use.”

Clinton Wu

Omar Seyal