App Annie

Mobile has transformed how consumers shop, and spend.

2016 saw record-breaking mobile engagement as Black Friday 2016 became the first ever $1 billion mobile shopping day in US history. Now, the 2017 holiday season is poised to break that 2016 record yet again. So as retailers begin to plan their 2017 holiday campaigns, mobile should be at the highest priority. That’s why we’ve partnered with Pinterest to bring you the industry’s leading app strategies to succeed this holiday season.

The rise of the mobile shopper and what to expect in the 2017 holiday season

How top global retailers used apps to take advantage of Singles Day, Black Friday and Cyber Monday

Best-in-class mobile tactics you can apply to enhance the omnichannel experience

The opportunity of mobile app install ads in the customer journey

Our analysts will be answering attendee questions, so come prepared.

Can’t make it? We'll send a recording to everyone who registered after the event.

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Amy Vener

Retail Vertical Strategy Lead

Danielle Levitas

SVP Research & Analysis

App Annie

Saba Rashid

Business Analyst – App Acquisition

Wayfair

“We needed a way to track performance and understand the market. App Annie provides the most complete data, and the greatest ease of use.”

Clinton Wu

Head of Mobile Apps & Games, Mattel, Inc.

“By using App Annie, we’ve come to realize that overall, Pinterest users spend more time per week in our app compared to others. So the market DAU-to-WAU ratio isn’t the best metric to use to compare ourselves to the market, as Pinterest isn’t the type of app you come to every day for a minute — it’s the type of app you come to twice a week for an hour.”

Omar Seyal

Head of Growth at Pinterest

[Webinar] How to Prepare for the 2017 Holiday Shopping Season on Mobile: Wednesday 28th June at 3:00 p.m. GMT (London Time)

Panelists

Amy Vener

Danielle Levitas

Saba Rashid

App Annie Moderator

Danielle Levitas

“We needed a way to track performance and understand the market. App Annie provides the most complete data, and the greatest ease of use.”

Clinton Wu

Omar Seyal